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Businesses research competitors’ pricing, advertising, publicity, and specials routinely. An advertising clipping service cuts out, organizes, and summarizes competitors’ advertising and publicity. This competitor research business typically charges either a set monthly fee or a per-clipping charge. How do I get started? An advertising clipping service needs a good stock of newspapers and magazines. Begin by investing in subscriptions to newspapers and magazines for the industry and area you will be targeting customers for. Approach prospective customers and offer them a free month of service to see the quality of your work.

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